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Web
Design/ Ecommerce
The MTLC’s Web Design/ Ecommerce program teaches the skills
necessary to plan, develop, publish, market, and
maintain a web site for a small or home-based
business. The
course combines the basics of web architecture,
layouts, optimization and navigation with the
basics of ecommerce in order to reach more
customers for less money and serve customers 24
hours a day. Students in this program will also be
exposed to numerous new ways to generate income
using online resources.
Curriculum
The curriculum includes classroom studies and lab. This program is
composed of 20 weeks of study in:
· Web planning.
· Web architecture
and development.
· Web optimization
and navigation.
· Web marketing
and promotion.
· Types of
ecommerce businesses.
· Online marketing
tools.
· Affiliate
programs.
· Automated
responses.
· Customer
service, transparency and reputation.
Throughout the 20-week program the students will plan, design,
publish and maintain a small business web site.
Prerequisites
Computer
Fundamentals, Internet Communication, MS Office
Specialist - unless exemplary skills in these
areas can be demonstrated before the instructor on
duty.
Receiving
a Certificate
Students
who successfully complete the 20-week program will
be awarded a certificate from Mattapan Technology
Learning Center.
Click here to
register for this class
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